Impact Evaluation Planning and Socio-Educational Legacy through Volunteering. A Narrative Review associated with the 2021 Badminton World Championships
Abstract
This manuscript examines the gap in the literature on the planning and evaluation of socio-educational impact and legacy through volunteering at sport events. The existing scientific literature on impact and legacy planning of sport events focuses on economic impact. Sport events not only have an economic impact, but are also a key tool for fostering social cohesion, inclusion and the development of personal and professional skills in volunteers. The literature review for this study included eleven articles focusing on the impact of sport events of different dimensions on the socio-educational area through volunteering. Through rigorous planning and proper impact assessment, it is possible to maximize these benefits and ensure a lasting legacy in host communities. The study proposes the creation of BEAT, Badminton Events Assessment Tool, a comprehensive tool to plan and measure socio-educational impact in a structured way, facilitating the collection of key indicators before, during and after the event.
References
Association of Summer Olympic International Federations [ASOIF]. (2021). Common Indicators for Measuring the Impact of Events (Vol. 1). https://www.asoif.com/sites/default/files/download/asoif_common_indicators_for_measuring_the_impact_of_events.pdf
Bańbuła, J. (2021). Motives for Participating in Sports Events Volunteering in Poland. Physical Culture And Sport Studies And Research, 92(1), 55-66. https://doi.org/10.2478/pcssr-2021-0025
Bang, H., & Chelladurai, P. (2009). Development and validation of the volunteer motivations scale for international sporting events (VMS-ISE). International Journal of Sport Management and Marketing, 6(4), 332-350. https://doi.org/10.1504/IJSMM.2009.030064
Bang, H., Alexandris, K., & Ross, S. D. (2008). Validation of the Revised Volunteer Motivations Scale for International Sporting Events (VMS-ISE) at the Athens 2004 Olympic Games. Event Management, 12(3), 119–131. https://doi.org/10.3727/152599509789659759
Bang, H., & Ross, S. (2009). Volunteer motivation and satisfaction. Journal of Sport Management, 23(4), 461-483. https://doi.org/10.1123/jsm.23.4.461
Clary E. G., Snyder M., Ridge R. D., Copeland J., Stukas A. A., Haugen J., Miene P. (1998). Understanding and assessing the motivations of volunteers: A functional approach. Journal of Personality and Social Psychology, 74(6), 1516-1530. https://doi.org/10.1037/0022-3514.74.6.1516
Cuskelly, G., Taylor, T., Hoye, R., & Darcy, S. (2006). Volunteer management practices and volunteer retention: A human resource management approach. Sport Management Review, 9(2), 141-163. https://doi.org/10.1016/s1441-3523(06)70023-7
Davies, L. E., Taylor, P., Ramchandani, G., & Christy, E. (2019). Social return on investment (SROI) in sport: a model for measuring the value of participation in England. International Journal of Sport Policy and Politics, 11(4), 585-605. https://doi.org/10.1080/19406940.2019.1596967
Dolles, H., & Söderman, S. (2008). Mega-sporting events in Asia—Impacts on society, business and management: An introduction. Asian business & management, 7, 147-162. https://doi.org/10.1057/abm.2008.7
Farrell, J. M., Johnston, M. E., & Twynam, G. D. (1998). Volunteer motivation, satisfaction, and management at an elite sporting competition. Journal of Sport Management 12(4), 288-300. https://doi.org/10.1123/jsm.12.4.288
Fernández Martínez, A., Quirante-Mañas, M., Nuviala Nuviala, A., & Cabello-Manrique, D. (2023). Calidad del evento: intención de volver a participar en una carrera popular. Apunts Educació Física i Esports, 151, 70-78. https://doi.org/10.5672/apunts.2014-0983.es.(2023/1).151.07
Fonseca, I., Bernate, J., & Tuay, D. (2022). La responsabilidad social corporativa y los eventos deportivos. Una revisión sistemática de la producción científica. SPORT TK-Revista EuroAmericana de Ciencias del Deporte, 11, 8. https://doi.org/10.6018/sportk.470131
Giannoulakis, C.; Wang, C.H.; Gray, D (2008). Measuring volunteer motivation in mega sporting events. Event Management, 11(4), 191-200. https://doi.org/10.3727/152599508785899884
Giulianotti, R., Collison, H., & Darnell, S. (2021). Volunteers in the sport for development and peace sector: antinomies, liminality, and structural relations. Sport Education And Society, 26(9), 952-965. https://doi.org/10.1080/13573322.2021.1901683
Koutrou, N., Pappous, A., & Johnson, A. (2016). Post-event volunteering legacy: Did the London 2012 Games induce a sustainable volunteer engagement? Sustainability, 8(12), 1221. https://doi.org/10.3390/su8121221
Koutrou, N., & Kohe, G. Z. (2021). Sport, education and society: Mapping a field of play. Sport, Education and Society, 26(4), 1-17. https://doi.org/10.1080/13573322.2020.1850437
Koutrou, N., & Pappous, A. (2016). Towards an Olympic volunteering legacy: motivating volunteers to serve and remain – a case study of London 2012 Olympic Games volunteers. Voluntary Sector Review, 7(3), 269-291. https://doi.org/10.1332/096278916x14767760874050
Leopkey, B., & Ellis, D. (2019). Corruption in mega-event planning and management: Exploring the Olympic Games. Journal of Global Sport Management, 4(1), 93-113.
Legg, E., & Karner, E. (2021). Development of a model of diversity, equity and inclusion for sport volunteers: an examination of the experiences of diverse volunteers for a national sport governing body. Sport Education And Society, 26(9), 966-981. https://doi.org/10.1080/13573322.2021.1907325
Malchrowicz-Mośko, E., & Rozmiarek, M. (2017). Impact of European Junior Swimming Championships in Poznan on Tourism and City Image in the opinion of Athletes. Studies in Sport Humanities, 22, 65-71. https://doi.org/10.5604/01.3001.0012.6525
Teixeira, M. C., M. C., Banza, T. F., Almeida, N. C., & Sesinando, A. D. (2023). Motivations and Expectations of Olympic Volunteers: Building a Legacy of Personal Development as a Key Factor for the Success of Sports Mega-Events. Physical Culture and Sport. Studies and Research, 102(1), 1-18. https://doi.org/10.2478/pcssr-2024-0001
Miller, J. J., Martinez, J. M., & Stoll, J. A. (2024). Conducting a special small-scale sporting event: what motivates people to volunteer in a small city? Managing Sport and Leisure, 29(1), 1-16. https://doi.org/10.1080/23750472.2021.1980423
O'Brien, D., & Chalip, L. (2007). Sport events and strategic leveraging: Pushing towards the triple bottom line. In Tourism Management: Analysis, Behaviour and Strategy (pp. 318-338). CABI Publishing. https://doi.org/10.1079/9781845933234.0318
Otto, M. G., Martinez, J. M., & Barnhill, C. R. (2022). Why Engagement Matters in Sport Volunteer Motivation. Journal of Applied Sport Management, 14(2), 4. https://doi.org/10.7290/jasm141771
Quirante, M., Seguí-Urbaneja, J., Guevara-Pérez, J. C., & Cabello-Manrique, D. (2024). Direct economic short-term impact of public spending in sporting events: The case of the elite and Senior badminton world championships. Tourism and Hospitality, 5(2), 381-394. https://doi.org/10.3390/tourhosp5020024
Preuss, H. (2007). The Conceptualisation and Measurement of Mega Sport Event Legacies. Journal of Sport & Tourism, 12(3-4), 207-228. https://doi.org/10.1080/14775080701736957
Preuss, H. (2004). The Economics of Staging the Olympics: A Comparison of the Games 1972-2008. Edward Elgar Publishing.
Sanatkhah, A. (2021). Sociology and sport, the analysis of social grounds affecting the tendency of citizens toward the public sport in Iran: Case study: the city of Kerman in 2020. Preprints, 2021010089. https://doi.org/10.20944/preprints202101.0089.v1
Sánchez-Sáez, J. A., Segado Segado, F., Calabuig-Moreno, F., & Gallardo Guerrero, A. M. (2020). Measuring residents’ perceptions of corporate social responsibility at small-and medium-sized sports events. International Journal of Environmental Research and Public Health, 17(23), 8798. https://doi.org/10.3390/ijerph17238798
VanSickle, J. L., Pierce, D. A., & Diacin, M. (2015). Volunteer motivations at the 2012 Super Bowl. International Journal of Event and Festival Management, 6(3), 166-181. https://doi.org/10.1108/ijefm-12-2014-0029
Wollebæk, D., Skirstad, B., & Hanstad, D. V. (2012). Between two volunteer cultures: Social composition and motivation among volunteers at the 2010 test event for the FIS Nordic World Ski Championships. International Review for the Sociology of Sport, 49(1), 22-41. https://doi.org/10.1177/1012690212453355
Zhou, J., & Pappous, A. (2024). Breaking ice: An In-depth Examination of China's Winter Sports Participation in the Wake of Beijing 2022. Frontiers in Sports and Active Living. https://doi.org/10.3389/fspor.2024.1460345
Copyright (c) 2024 International Journal of Racket Sports Science
This work is licensed under a Creative Commons Attribution 4.0 International License.